Making Your Own Logo? Consider These Tips
If you are a small business owner who wants to make a DIY logo design, then the tips below can help you with the basics. Today, you can find many online tools that can help your create your DIY logo but it is still beneficial to know the basics of logo making. IF you want to represent your business the best as you can, the follow the tips given below for making an effective business logo.
When making a logo, you should remember that it should embody what your business is all about.
Rule number one for logo making is to make your logo design very simple. IF you want people to understand what your business is all about and if you want them to easily remember it, then the key is to make your logo as simple as possible. If you design a complicated logo, one problem that you will encounter is the difficulty of reproducing it. It is also difficult to remember an elaborately designed logo. Logo, while there is art in it, is not art as an end in itself but it is art that reflects the identity of your business or company.
Considering the colors that you will use is another thing to consider when making your DIY logo. Colors can help people recognize brands. IF you are trying to convey emotions in your logo designs, then you should learn the colors associated with these emotions. Using too many colors is not really good for a logo design. If you can limit your colors to 3 or less, then you will have a more effective logo design.
Sometimes you need to resize your logo but the problem when you make it bigger is that it loses its clarity or the quality of the image and in order to address this issue, it would be good to use vectors to make it easier. A vector-based logo that is well drawn with clean, crisp lines and limited colors are more effective than others. IF you use new vector-based programs, you can have your logo with 3D effect without losing contrast.
Regular fonts should be used so that it will look professional for commercial reproduction and reprint. In order not to have difficulty in printing your logo in different printers, regular fonts should be used. Using too many fonts can make your logo look incoherent. Two regular fonts in your logo would be great. Two fonts can create good contrast that can be eye-catching.
Simplicity is the key to having a memorable logo. A timeless logo is perfect. It should be able to bear the image of your company for coming years.
Following the tips above can help you create a DIY logo that can effectively send the message of what your company is about. Creating a memorable, scalable, and describable logo should be your goal.